Trusted Partner in People and Corporate Development

Effendi Ibnoe - Lead Partner

Adolf Siregar - Senior Partner

Brata Taruna Hardjosubroto - Lead Trainer and Consultant

Hold a degree in Electrical Engineering from Bandung Institute of Technology (ITB), graduated in 1980. Acquire a scholarship in Microprocessor & Digital Design at Philips International, Eindhoven, Netherlands. Also acquire an MBA degree from Newport University in 1992. He started his professional career as a Field Engineer in Schlumberger. Working in IBM Indonesia for 10 years since 1984, then afterwards in PT CSM (VSAT Services) as a General Manager for 3,5 years. Since 1997 appointed as General Manager in PT. Indosat, tbk, and the President Director in PT. Indosat Mega Media (IM 2), and as the Commissioner in PT. Indosat Mega Media (IM 2). After retired from Indosat in 2007, he worked as a lecturer/professor in BSM (Bakrie School of Management), and appointed as a Vice Dean. From 2008 until 2009 appointed as the Chief Commissioner in PT Pos Indonesia. He founded Xerofi Indonesia in 2009, and continue work there as a CEO. Xerofi Indonesia provides trainings in Leadership, Business, and Management.

Xerofi Indonesia

Graduated from University of Indonesia, Industrial Psychology. IPMI International Business School, MM/MBA in 1992. 
11 years in IBM Asia/Pacific HQ Office in Hong Kong; 4 years in Makro as HR Director; 11 years in GE Human Resources Director of GE Indonesia and HR Director for GE Southeast Asia base in Kuala Lumpur; 3 years in StandChart and Permata Bank; 3 years in Bakrie & Brothers Services as Director & Chief Learning Officer; several years in Intraco Penta as Director & Chief Human Energy Officer.​

Graduated from University of North Sumatera, Medan 1983. Master of Business Administration (MBA) from IPPM 1989. Master of Management (MM) from STM-PPM 1995.
3 years in Bina Swadaya, 1 year in United Nations Development Programme (UNDP) as a fulltime Technical Assistant, 1 year in Kreatif Systemindo Infotama, 11 years in ACNielsen Indonesia, 5 years in LATIVI Television Broadcasting, 2 years in Adi Karya Visi, 4 years in ARRBEY International, 1 year in National Startup Centre (NSC) & Del Arrbey Coding Startup Academy (DACSA) as a Senior Partner. 

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